The Business Model

From a lean start-up method perspective, a business model is a transitional framework that aims to identify a customer problem and a repeatable and scalable business solution to that problem. This model focuses on early-stage adaptability (also known as “pivots”) based on direct customer and potential partner feedback in response to the details in the model itself, including basic product prototypes. This hypothesis-driven adaptive structure eliminates unnecessary time and money spent on the development of long-term business plans that are based primarily on secondary research and early-stage large-scale product development. To this end, it is expected that the use of business model ideology by entrepreneurs will reduce their initial investment and optimize their practices, ultimately leading to increased success for start-ups and established companies alike.

More information on the lean start-up method and business models can be found in the Resources section.

The Competition

The main goal of the RBC EPIC Business Model Canvas Competition (BMCC) is to educate entrepreneurs and provide them with tools to help launch more successful ventures.

The BMCC invites student entrepreneurs to learn about business models, business model validation, and the business model canvas and then demonstrate their understanding through a video submission of their own entrepreneurial experiences that exhibit these concepts. Semi-finalists will then be chosen to participate in live presentations based on the content of their video submissions.

Important Dates

Submission Open: Monday, September 26^th, 2022

Submission Close: Sunday, October 16, 2022 @ 5:00 PM EDT

All applicants will be contacted: Monday, October 24^th, 2022

Orientation and Networking: Friday, November 4, 2022

BMCC Semi-Finals: Thursday, November 10^th, 2022

BMCC Finals: Friday, November 18^th, 2022